Personal Branding is a Waste of Time

How this trend made opinions and life stories an easy fix to lousy marketing decisions

Photo by Humphrey Muleba on Unsplash

Personal branding is an attractive concept. Who wouldn’t like to have a personal brand? And to be known for who you are? To have your expertise recognized and known in your field? Of course, almost everyone would love all of that.

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Content Marketer, willing to put the “social” back in Social Media. Let's talk about Social Media Marketing → thesocialacorn.com

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Charles Tumiotto Jackson

Charles Tumiotto Jackson

Content Marketer, willing to put the “social” back in Social Media. Let's talk about Social Media Marketing → thesocialacorn.com

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