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Your Name on Instagram is Wrong, Here’s Why!
Something as simple as your name on Instagram can have a strong importance in terms of Instagram SEO.
Usernames and names have different purposes. While a username (that means, the @username) does not have any role in a SEO strategy, your name does.
Let’s say that you are using your real name on Instagram.
How can people find you?
By typing your name in the search bar.
If you are not someone famous already, the chances that someone will be specifically looking for you in the search bar of Instagram are really low.
However, what if you give a short description of your activity or if you add some keywords to your name?
Let’s say that your name is John Doe and that you are a photographer based in New York City:
John Doe Photographer in NYC will be a way better name than John Doe.
This way, someone looking for a photographer in New York City who might type Photographer in New York (or any other similar query) has a much larger chance to find your account.
Adding basic informations to your name such as your field, your location, the way…
